As the first brand of domestic engine power, Yuchai Machinery has developed rapidly over the years thanks to its innovative technical capabilities and integrated marketing actions. It has been leading the industry in the commercial vehicle sector in particular. It has led the passenger car power market for 10 consecutive years, and has occupied 60% of the passenger car market; The market has more than 2 million units; the overseas market has more than 140,000 units; from China I to Europe VI, Yuchai leads the market at least three years or more; in July 2013, the commercial vehicle industry will implement the Euro IV standard. The machine is well prepared for this purpose. In addition to meeting emission regulations, Yuchai has made adequate preparations in terms of product performance, product layout, product spectrum, and other aspects. The speed of the commercial vehicle industry has laid the foundation for the product.
Technological innovation is the core strength of Yuchai's continuous leadership in the commercial vehicle industry
All along, Yuchai’s history of power growth is most proud of technological innovation. Over the years, Yuchai has continued to invest in technological innovation, application technology and service technology. A number of innovative technologies have provided unique advantages for the sustainable development of Yuchai Machinery. And set high-tech thresholds.
1) The continuous construction of independent electronic control capabilities to meet the needs of engine R & D technology, while also providing technical support for the concept of Yuchai's market segmentation, quickly and efficiently meet the dynamic needs of different customers, improve the response speed of after-sales service, has played a technical Drive the effectiveness of marketing.
2) While leading the way in upgrading the emission technologies of the industry to meet the market demand, it also impacted the timetable for the implementation of new power emissions for commercial vehicles in China and ensured the upgrade of green power for commercial vehicles.
3) Process technology innovation is an important guarantee for the stability performance of Yuchai's products. The process technology represented by casting independent technology makes the Yuchai foundry reject rate to be controlled at 2%, far higher than the industry average of 6%, which guarantees Yuchai Engine product accuracy and performance.
4) Lightweight technology is necessary for commercial vehicles, and will be an important technical direction for the development of commercial vehicles in the future. As the first brand power supplier for the commercial vehicle industry, Yuchai focuses on the selection of new materials, structural optimization, and processing and casting processes. In terms of investing resources and achieving numerous results, Yuchai’s acceleration of lighter steps is not only for the product's own market competitiveness, but also meets the national social responsibility requirements for energy saving and material saving of enterprises, and at the same time it promotes the process of lightweighting the passenger car industry. .
5) The commercialization of Yuchai's two-stage supercharger technology in 2011 will provide customers with multiple values ​​such as an increase in low-speed transient response capability, a reduction in the cost of power combination, and a further improvement in fuel economy. At the same time, the industry will take into account complex road conditions and product dynamic economics. The coordination seeks to solve the direction of the technology.
6) In June 2011, it officially launched commercialization for the commercial vehicle industry. As a representative of Yuchai’s core technology, the “Twelfth Five-Year Plan†Yuchai Power System has already been established on the basis of its own core electronic control technology support. The unique functional advantages are the outstanding representatives of the current automotive intelligence field. At the same time, the intelligent systems provided by the component companies can be widely adopted by the host companies, which accelerates the promotion of intelligent commercial vehicles.
7) The construction of Yuchai's multi-year service technical capabilities has enhanced the soft strength of Yuchai's services and ensured Yuchai's professional and rapid after-sales service, creating a high degree of satisfaction for Yuchai's machines and at the same time serving as a service-stimulating marketing.
Yuchai Machinery has made full technical and product preparation for the diversified energy needs of the market
With the adjustment of national policies and the diversification of the energy market, the commercial vehicle market is characterized by the diversified demand for engine energy. Yuchai has made adequate preparations for this technology and product.
1) The diesel engine with the highest emission reaching the Euro VI represents the surpassing of domestic emission demand. At the same time, Yuchai Power has already compared European technology.
Euro VI emission regulations are considered to be one of the most stringent international automotive hazardous emissions regulations. The European Union plans to start implementation from 2013. There is no Euro VI emission standard in the country. Many European auto engine companies are also in the product development stage. The Yuchai-Europe VI engine that successfully went offline in 2011 marked that Guangxi Yuchai has developed the independent development capacity of an efficient, clean diesel engine that meets the international advanced level, and mastered the most advanced diesel engine combustion core technology.
2) Yuchai's hybrid power integration system has been successfully commercialized, and Yuchai has grown rapidly in the direction of “China Eatonâ€.
The technological innovation in the hybrid field has played an active role in promoting the new energy direction of commercial vehicles, especially passenger cars. At present, Yuchai participates in and changes the direction of China's new energy commercial vehicles as a system integration supplier of the Yuchai Engine 10 Control System 10 Transmission 10 batteries, and has successfully operated thousands of Yuchai systems in the market. The Yuchai hybrid power system has already crossed the basic stage of system feasibility and reliability, and has developed toward fuel-saving rate and comprehensive cost.
3) The gas engine experience accumulated by Yuchai Machinery for many years ensures the rapid development of the passenger car gas engine market.
In 1995, we entered gas engine R&D, successfully batch-matched in l998, and entered the market in large quantities in 2000. In 2004, Yuchai Power continued to advance in gas engine R&D and technical innovation. A series of dedicated natural gas engines with a reasonable product portfolio have been developed to meet the requirements of the full range of market coverage. In particular, LNG engines have taken the lead in large-scale applications, providing product assurance for the advancement of the national commercial vehicle fuel gas phase during the 12th Five-Year Plan period.
The rational and efficient coverage of the product portfolio lays the foundation for Yuchai's outstanding performance.
One of the characteristics of the rapid development of China's commercial vehicles in the past decade is that the market has been continuously subdivided: the passenger car is separated from the truck technology system as an independent market research and response, targeted policies and regulations are gradually introduced, more and more market competition participants, customers continue to Professionalism, continuous introduction of foreign technology, rapid professional development of parts and components, a series of factors has accelerated the process of commercial vehicle market segmentation.
Yuchai's machinery is developing rapidly in the commercial vehicle sector. The main reason is the concept of specialized market segments. Based on the energy and technology dimensions, Yuchai uses multiple dimensions to integrate customer groups in different markets to provide targeted core values ​​for customers. Finally, it was recognized by the market to create the first consecutive operating results for many years.
From YC4FA to YC6K, Yuchai provided 12 product platforms for commercial vehicles, with displacement ranging from 2.98 to 12.2 litres, and dozens of power combinations to build markets covering light passengers, large passengers, light trucks, medium trucks, and heavy trucks. Platforms are divided by power to form an efficient product spectrum, and the seamless docking meets the needs of customers in hundreds of market segments.
A variety of product portfolios have demonstrated strong vitality in the commercial vehicle industry:
In the field of passenger vehicles, Yuchai’s market segmentation strategy is well implemented, customer characteristics are combined on the basis of eight dimensional market segments, and a combination of product layouts is used to meet demand. Currently, YC4FB has performed increasingly well in the Japanese light passenger sector. YC4FA is In the future, the European light passengers will have the best domestic engine preparation. The YC4FA+YC4D+YC4G+YC6J combination will cover almost 100% of the school bus market. The YC4G+YC6J monopoly will postpone the China-Pakistan market and the YC6J+YC6A will monopolize the 10.5 meter market. YC6G+YC6L +YC6L two-stage supercharger +YC6MK meets the demand of 11-13.7 meters. CNG+LNG products meet the market demand for gas engines. Hybrid-powered machines almost monopolize the current hybrid bus market, and the hybrid power system has been successfully commercialized. Hard work pays off. Yuchai has established a market benchmark for engine companies in the passenger car industry with the concept of digging deeper into market segments, and has an outstanding performance that exceeds the market's 60% share.
In the truck sector, most OEMs have their own engine companies to provide support. Most markets do not have a competitive environment. More trucks need to study the vacancies in OEMs before entering the market segmentation. The concept of the market and customers extends to the truck industry. It seeks to enter the market and formulate business strategies from multiple angles. Its power is enhanced, its fuel economy is excellent, its reliability is increased, and its emissions are upgraded. Yuchai's engine products help the performance of trucks with comprehensive performance in many aspects. Increasingly progressive. There are already more than 2 million trucks carrying Yuchai power.
Technological innovation, winning combination
The company's external performance is nothing more than products, brands and channels, and the proportion of products in the commercial vehicle area is gradually strengthened. The core of product connotation is technological innovation and product layout. With the love of the engine business, Yuchai Machinery The strategic focus in the engine field is clear and clear. Technological innovation has always been the weapon of Yuchai's decisive victory. The product layout combination is the benchmark and barrier for entry of Yuchai machinery in the industry.
Technological innovation and winning combination are the inherent reasons for the success of Yuchai Machinery in the past and also the important support for the rapid development of Yuchai's machines in the future. We look forward to the continued excellence of Yuchai's machines in the fast-track road.
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