The LED industry is still growing rapidly. With the gradual ban on the sale of incandescent lamps in 2014 and the use of more energy-efficient lamps, the competition in the LED industry will become increasingly fierce. In this complex environment, companies should take care of themselves. Unbeaten position. Is the ever-decreasing product price in the LED industry? Experience tells us that there is always only one way to take the price road, and that is the dead end. Which way should we go in the LED market that is booming and changing today? Playing combination punch: Although the LED core technology is basically abroad, we don't have to have the best technology. As long as we have the best products, we can import chips from abroad and then combine the best products. A large number of exports, seeking to become bigger and stronger, and then have a certain amount of funds to develop and then develop our own core technology. Service Awareness: Professional and excellent pre-sales and after-sales service can not only let customers feel the experience of the company's products, but also enhance the company's brand image to a certain extent. In addition to the quality of the company's products, good reputation requires a certain level of professional services. Market development: In addition to customers who already have their own needs, they should continue to explore the market, actively discover and mobilize potential customers in addition to the needs, and actively explore their demand psychology, so as to make the market bigger and ensure the market. The need for the product. Technological innovation: It can be regarded as the most important. A company, no matter how good your service is, how good a market person can create a good market demand for you. The final customer chooses your product and needs the quality of the product. It is the product that is unique in this market and is the core technology that you cannot replace. Others can copy your service quickly, copy your marketing, but it's not easy to copy your technology so quickly.