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Figure: National suppliers visit Great Wall Motor
In 2004, the Chinese automobile market ushered in a new round of competition. A number of new automobile varieties in the traditional industries have been listed one after another. A number of companies outside the industry, such as home appliances and mobile phones, have begun to enter the automotive products. “The rain is coming to the buildingâ€, it seems that it is more exciting than last year that a competition is about to begin!
Looking at this massive "car manufacturing campaign", whether it is state-owned, private, industry, or industry, foreign investment, joint venture, self-developed, large-scale, small-capacity, everyone Claiming to build high-quality, high-quality products. However, high quality does not mean that high is high, nor is it propaganda, but it requires a series of practical measures as a guarantee. This has always been the important factor in the quality of domestic cars, that is, the choice of automotive components. With similar production facilities and technical capabilities, which company controls the supply of high-quality parts will greatly improve the quality of the entire vehicle and take the lead in market competition.
The reporter noted that after the listing of the Great Wall Motor's first annual meeting of suppliers, they took advantage of the source, improved the quality of parts and components, eliminated some small and unqualified suppliers, and established long-term stability with famous suppliers at home and abroad. The strategic partnership was established as the theme of the conference.
After the successful listing of Great Wall Motor in the Hong Kong H-share main board market on December 15, last year, the overall strength of the company has been greatly improved. However, it also exerted greater pressure on the company's great development. How to stand up in the fierce competition? Wei Jianjun, chairman of the company, clearly stated that: One of the important tasks for the next step is to improve product quality, maintain industry leadership, and allow products to speak. In 2004, we must put the quality of finished vehicles first, establish the image of “new products, new appearance, and the new Great Wall†and make great efforts to integrate supporting platforms.
Great Wall Motor has passed five international certifications including ISO9001 International Quality System Certification, UKAS Royal British Certification, GCC Gulf Certification, and SASO Saudi Arabia Certification. In accordance with these standards, the company extended it to the purchase of spare parts for foreign companies. To this end, the company made three major decisions:
Strengthen the cooperation with large-scale suppliers with strong strength, good reputation, and well-known domestic and foreign suppliers, optimize the systemization of the support, and form a strategic alliance with international and domestic auto parts specialty companies;
The manufacturer’s production conditions and infrastructure must be strictly inspected and must be produced in accordance with international quality system standards.
All supporting manufacturers must be proven and mature products before they can be used. The design of parts and components is strictly controlled at the beginning and the problems are eliminated. Suppliers who do not meet the above requirements and requirements will be eliminated.
After the supporting platform was established, the company invested more than 30 million yuan to establish 12 parts transfer stations in each of the country's major regions. After the completion of the transfer station, the cycle time of parts and components was greatly shortened from the original more than two months to about five days. At the same time, the timely supply of authentic parts and components throughout the country was ensured and the shortage of spare parts for some service stations was effectively solved. And it reduces maintenance costs and greatly facilitates users.
This series of new decisions has been recognized by well-known parts and components supporting companies at home and abroad: This move of Great Wall Motors has captured the fundamentals of product quality, and we have seen the determination of Great Wall people to pursue high quality and seek great development. Confidence, we are proud and proud to cooperate with this industry leader, and we can benefit from it. They all expressed that they must strengthen strategic cooperation with Great Wall Motors, achieve win-win interaction, start from the source, and improve quality.
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