"In November we sold more than 170 cars." Buick 4S shop Zhejiang Shentong Automobile General Manager Zhang Xufeng said that sales volume, the tone is obviously easy: although the sales before the limit is not back, but it is already delightful. "At the end of the year, the car market is warming up. This is the practice." He said that the car market will continue to warm up in the past two months, and the situation is very optimistic.
I sold twenty or thirty cars a month in the summer, and now I can sell 200 units in one month. As a sales manager of a mainstream brand 4S shop, Wang Bo looks at the sales curve from the bottom up on the wall report, and smiles. Stretch: "I didn't expect that the market could recover to this way!"
Entering December, when the wind blows, the Hangzhou auto market is obviously warming up.
The most lively is the SUV
The new car is more and more beautiful this year, the SUV market is particularly lively: Guangqi Honda's first SUV product, Binzhi, came; Buick heavy medium-sized SUV Angkewei came; Ford launched a large SUV roadr on the basis of Wing Tiger and Wing Bo The new sharp world also debuted; and Southeast, Kia, Fengshen, Qichen, etc. all out of the SUV... For a time, no matter whether it is a self-owned brand or a joint venture brand, no one is willing to be absent in this most lively market.
The market is also very hot. Buick Angkewei, currently in Hangzhou, it takes two months to get a car. Qianjiang Evening News reporter inquired that, before the factory supplied to the Hangzhou market, there were only 200 sets of Angkor. In order to get new cars as soon as possible, many consumers did not hesitate to use the relationship. "Chinese New Year, I want to open a new car, high-end configuration can also be."
"After the listing of the two-wheel drive version next year, it will lower the price of Angkewei, and it is estimated that the order will be tight." Zhang Jianye, general manager of Zhejiang Mijia Buike said.
Binzhi's current response in the Hangzhou market is also very lively. "We now have orders for two or three months to digest. In particular, some of the tight models. It is estimated that the tight supply of vehicles before the year can not be avoided." The sales manager of this 4S shop said.
Luxury SUVs are also the stars in the car market. "Our XC60 and other SUVs account for more than one-third of sales per month. The best selling is the two-wheel drive entry-level and four-wheel drive luxury version." Zhu Bing, general manager of Volvo Zhejiang Yuanrui 4S shop, told reporters that the order queue is also 1 to 2 months.
Monthly sales of 200 units to make money or rely on after sales Some high-end joint venture brand 4S stores, monthly sales have begun to climb to 200 units. "We can sell three or four hundred units a month before the limit. After the limit, the sales volume has been continuously restored. It has recovered to more than 200 units in one month." A brand of 4S shop owner in Hangzhou Chengbei said that the middle and high-end cars should be restored. Sales before the limit is impossible, but in the past seven months, the sales of Hangzhou auto market have been climbing, still let them regain their confidence.
Changan Ford's monthly sales of single stores have also rebounded to around 150, which is almost doubled compared with the initial limit; the monthly sales of Guangqi Honda's 4S stores have also rebounded to more than 100; Audi, Mercedes-Benz and other first-line luxury brands, now also monthly sales Most of them are over 100 vehicles, and some 4S stores even have more than 150 vehicles. The monthly sales of some Hangzhou 4S stores such as Cadillac and Volvo are even among the best in the same brand 4S stores nationwide.
But the beautiful Hangzhou auto market is also sad. "We are still losing money." A joint venture brand 4S shop manager said that sales are not too small now, but because of the price war, so there is still no money to earn. It is understood that the current car price in Hangzhou is indeed the lowest in the province, which is caused by the limit. According to industry insiders, after the restriction, the sales volume of Hangzhou auto market dropped sharply. Hangzhou auto dealers had to exchange prices and attracted many foreign consumers, but there was no profit. However, some people said that the volume of sales can stably increase after-sales customers, and some 4S stores currently account for 70% of after-sales profits. This is also a strategy.
Year-end car market Upward and warmer There are still more than two months before, the Hangzhou auto market will be up and warm. It is understood that the number of new cars on the Hangzhou area has exceeded 15,000 vehicles in the past two months. "In September, 16,000 new vehicles were paid for vehicle purchase tax, and 15,000 vehicles were sold in October, accounting for about 60% of the total number of new cars sold in half a year. The situation is obviously better than May to August.†The person in charge of the vehicle tax collection and management branch of the Hangzhou State Taxation Bureau said that this does not include the amount sold to other places. According to industry insiders, if the number of new cars on a new car is stable at 15,000, the annual sales volume will be 180,000. In 2013, the sales of new cars were only 276,000, which means that they just hit 0.65 percent, which is in line with their expectations.
At the same time, there are still a lot of license index stocks. Senior auto expert Zhang Jianye told the Qianjiang Evening News reporter that according to his understanding, the number of new passenger cars was 17,597 in the 6 rounds of shaking and bidding from May to October this year. The index has been generated, and the number of cards has been 9,939; the bidding method has produced indicators, and the number of cards has been 4,489; the other indicators have been applied for, and 2,760 vehicles have been completed, including 2,597 new energy vehicles. Based on this analysis, the bidding rate is 69.7%, while the lottery rate is only 35.3%. Consumers have the habit of buying new cars for the New Year, and the stock of these license indicators is likely to be concentrated in the release of the year.
In addition, before the end of this year, the yellow-label car will not be updated, and will not be able to obtain updated indicators in the future, and will also promote yellow-label owners to replace new cars. It is also reported that the West Lake Scenic Area will impose restrictions on vehicles with high pollution emissions (National III, China II and below)... All kinds of factors will stimulate the replacement rate of Hangzhou car purchases to continue to increase.
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