Following the successful participation for the first time in 2012, on November 25th, 2014, Michelin , the world leader in tire technology, took its construction machinery tire products to the "bauma China 2014 China International Construction Machinery, Building Materials Machinery, Engineering Vehicles and Equipment Fair" ( Referred to as "2014 Shanghai BMW Exhibition"). With the theme of “choose tires, change everythingâ€, Michelin released and displayed the latest construction machinery tire products, star products and services, and used this event to strengthen exchanges and cooperation with the domestic construction machinery industry and promote the development of China's machinery industry. .
Michelin Booth
Mr. Jean Frederic Bonnet, Vice President of Michelin (China) Investment Co., Ltd., said: “We are very excited to participate in such an industry event as BMW China 2014. Michelin not only brings the latest engineering machinery tire products, especially for China. Innovative products tailored to the market to meet China's machinery industry's demand for high-quality tire products. We also hope to take this opportunity to increase our understanding of the industry and engage in more in-depth communication with construction machinery manufacturers to achieve the Michelin market for China. Long-term commitment, creating value, exceeding expectations."
At present, China ranks first in the world in the production, sales, and sales of construction machinery products. China has become the most important market outside of North America and the European Union. As the largest industry event in Asia, Shanghai BMW Exhibition is regarded as the vane of the industry. This exhibition has an area of ​​230,000 square meters, attracting more than 3,000 exhibitors from more than 40 countries. As a global leader in the field of construction machinery tires, Michelin's debut at the Shanghai BMW Exhibition undoubtedly became a major highlight of this exhibition.
Michelin Signs Strategic Cooperation Agreement with Northern Stock
At this year's Shanghai BMW Exhibition, Michelin Construction Machinery's tire department brought two new heavyweight products - the new Michelin XHA2 tires and the new Michelin XTXL. This exhibition is the world premiere of the Michelin Loader Tire XTXL. In addition, star products such as X-QUARRY S and XLDD2 have also attracted the attention of many people in the industry. These products, which are suitable for different types of vehicles and a variety of road surfaces, are designed based on the end-user experience, which perfectly explains the economical, environmental, and safety characteristics of Michelin construction machinery tires.
Heavy products debuted at the show, perfect interpretation of innovative technologies
The new Michelin land loader tire XTXL, which debuted at the 2014 BMW Shanghai show, will be officially launched in spring 2015. After listing, it will gradually replace the current product XLDD1. Michelin XTXL performs better than its predecessor. The tire uses B2 technology, providing users with 20% more torque transmission than a conventional toe design without rim slip. The toe is more durable so that the bucket has the highest load capacity. The Michelin XTXL is the world's first three-star loader tire with a load capacity 15% higher than the market's two-star tires. The crown and sidewall of the tire have better protection against damage, explosion-proof performance has also been increased by 20%, and the short-term scrap rate of the tire has been greatly reduced, fully embodying Michelin's commitment to respecting the environment and conserving natural resources.
Michelin Construction Machinery Tires
The Michelin tire XHA2 is also attracting attention. In order to meet the needs of the new “two-load†loader on the market, the series introduced the new 875/65R29 size. XHA2 tires provide better productivity, safety and comfort, and contribute to environmental protection. They are Michelin's most popular multifunctional wheel loader tyres worldwide and the best-selling construction machinery tyres in Europe. . In addition, products such as the X-Quarry S for the Chinese market and the XLDD2 series 26.5R25-sized L5 tires mounted on medium-sized wheel loaders have attracted a lot of attention.
Continuing its superior performance of its X-Crane, its previous generation, the Michelin X-Crane+ demonstrated superior durability: Compared to the equivalent Michelin X-Crane, due to the use of a more durable rubber formulation The Michelin X-Crane+ has a 15% increase in tread life, which effectively reduces the cost of use. The rubber formula also improves the non-uniform wear of the tread, reduces the vibration during the operation of the machine, and brings more convenient operation and comfort to the user. The asymmetric pattern of tread pattern design makes X-Crane+ tires more versatile and can be used on roads and work sites with shorter braking distances.
Strong and strong joint vision
On November 25, Michelin Asia (Hong Kong) Co., Ltd. and Inner Mongolia Northern Heavy Vehicle Co., Ltd. signed a strategic cooperation agreement at the Shanghai Baoma Exhibition. The two sides formed a strategic partnership. Michelin shares a common vision with Northern Stocks - providing end users with the best products and services. Michelin has always wanted to provide customers with better economics, environmental protection and safety through high-performance products. The signing of the strategic cooperation agreement is not only a breakthrough cooperation between the two sides in the field of mining trucks, but also confirms Michelin's long-term commitment to the Chinese market.
According to the agreement, Michelin will be the supplier of tires for TR series and NTE series mining trucks of North shares, supplying rigid dump truck tires and tire related services.
At present, Michelin has become a partner of many domestic and foreign construction machinery manufacturers. This not only benefits from the continuous strong research and development capabilities of Michelin, but also because of its perfect service system, it has been recognized by major manufacturers.
Leading the Progress of the Industry and Establishing Market Benchmarking Quality
At the BMW Shanghai 2014 exhibition, the rich product line demonstrated by Michelin's construction machinery tires demonstrated its leading position in the industry. Michelin has more than 200 specifications of construction machinery tires and can provide users with tire solutions under a variety of conditions. In the world, Michelin construction machinery tires are widely used in mines, quarries and construction sites in various conditions. In China, sales, technical and on-site service teams of Michelin Construction Machinery tires are ready to provide professional tire service to users.
In addition to providing high-quality construction machinery tire products, Michelin will also use its dealer service network in Asia to support the development of China's machinery industry. This project will combine Michelin's own regular on-site tracking service to establish a complete and unique Michelin professional service network. Michelin's full-service service is designed to help dealers improve their ability to provide uniform, high-quality and professional services to users while complying with Michelin safety and environmental standards.
Over one hundred years of history has precipitated Michelin as the maker of tire industry standards. In the future, the Michelin Construction Machinery Tire Division will also cooperate with more domestic construction machinery companies to promote China's infrastructure construction, assist the sustainable economic development, and implement its long-term commitment to the Chinese market.
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