Recently, in the increasingly fierce market competition, orders from overseas markets in Xichai have come one after another and the export sales record has been continuously updated. From January to May, Cusco had exported nearly 6,000 engines , an increase of 14.7% over the same period of 2012, and has formed. Five major export bases in Russia, the Middle East, Southeast Asia, South America and Africa cover products such as trucks , construction machinery, passenger cars, and power generation equipment.
Accurate marketing strategies have added weight to Xichai's products to capture overseas market share. In 2013, Xichai's Overseas Markets Division established the main line for optimizing the export structure of products, and promoted the brand influence of Xichai in the vehicle factory with high-end products, which in turn boosted the share of Xichai's exports in the OEM's exports. After hard work, from January to May, Xichai's overseas market achieved a double-growth breakthrough in sales and share. Among them, Xichai Aowei engine CA6DN1-46E3 supporting the liberation of J6 heavy trucks will be exported to South Africa once again; Xieci CA4DF2-17 engine supporting Nanjing Iveco buses will be exported to Vietnam in batches, and Xichai CA6DL2-35E5 State V engine will be supplied to Taiwan for high-end passenger cars. Genset products are exported to Spain, Germany, Australia, Peru, South Africa and other high-end European and American markets...
Deepening the subdivision market has also greatly improved the proportion of matching export of the Xichai engine in the vehicle manufacturers. In 2013, Xichai jointly promoted the export of complete vehicle companies, resulting in a significant increase in the export share of products in major supporting manufacturers. Among them, Xichai's Conway series engine matching the Shenyang Golden Cup vehicle, the 490 supercharged intercooler and the 4102 supercharged intercooler, have been switched to competitor engines and become the distribution driver of the series. In Changsha Futian, the Xiecha Conway series engine 490 supercharged intercooler and 4102 supercharged intercooled engine are also in the export-oriented position. The xicai Conway 485 supercharged intercooled engine has become the exclusive supporting export product for the vehicle manufacturer.
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